.
CK: So,
what qualities do you think make KMG rides so popular?
KMG: “Very
easy to build up and move from one fair to another. We always try to
eliminate loose parts. A showman only needs to move part one time; from
the storage to its final position in the ride.
“When
possible we do not want to take parts apart and have everything
connected together. The founder of KMG Isje and his son Albert were
always travelling showmen and know how things need to be working on a
fair.”
CK:
Many of your rides come
in different sizes. Is this by design, or do you only work on different
variations if showmen express an interest in smaller/larger versions of
the ride?
KMG:
“Usually we design a ride according to what we think is the best
combination between showmens’ wishes and the ride which is easy to
build up. In the first place we must believe in the design, otherwise
it’s not gonna work. After the ride is finished, there might be
several factors to change the ride size.
“Sometimes
the ride is sold to a static location and build-up time is not an issue.
The main design of our rides is constructing the system to fold the ride
onto a small transport. When the ride is due to operate in a theme park,
there is more space to build a larger construction.
“Therefore
we designed a larger brother of our Afterburner 24 ride, the Afterburner
32 (Vortex at Thorpe Park). While the market of rides was shrinking in
2001, Fabbri announced their copy of the Afterburner ride as a
24-person, 1-transport model.
“When their
ride was finished, they just copied our ride without reducing the number
of loads, and we discovered that many showmen were requesting an
Afterburner ride on only one lorry.
“We decided
to show Fabbri how a one-transport Afterburner should look like. We had
to decrease the number of seats to 16 to make it possible, but this was
not a problem for the showmen. The ride was cheaper, easier and still
the same height as the Afterburner ride.”
CK: How
big a part do theme parks play when you design rides? Were rides like
Afterburner 32 designed specifically for theme parks, and would you ever
design a ride for a park before you design it for showmen?
KMG: “Our
roots are in the transportable rides. We get the most satisfaction from
designing the transport systems of the rides.
“In our
eyes, everybody can design a ride for a theme park if space, weight and
size of parts do not matter. The main challenge is to create a large
ride with a small transport.
“Therefore
we will only make a theme park model after a transportable, and not the
other way around.”
CK: Can
you explain a bit about KMG’s relationship with Chance Rides? Do they
simply sell your rides in America, or do they fabricate them from your
plans too? Why is this?
KMG: “The
relationship started to help them with giving them work since the
business for USA factories was slow. We helped by designing a ride for
them, they helped us by giving us an entrance into the theme park world.
“The first
ride was built by us (Vortex) and after the first one, Chance rides took
over the production of the Revolution rides. We even designed a
20-person version of the Afterburner ride, which is also being built by
Chance Rides Manufacturing.”
CK: What
role do trade shows, magazines and the internet play in advertising KMG?
What proportion of rides are sold as a result of direct marketing and
how many are sold simply through word of mouth?
KMG: “Most
of the rides are sold by word of mouth, but in the last few years
especially a lot of rides are sold by advertisements in magazines like
Kirmes and Park Revue.”
CK: Do
the designs of your ride vary slightly from country to country so they
meet standards set by TUV and British Health and Safety (for example)?
KMG: “We
design the rides to meet German DIN standards so the rides are approved
by German TUV. Most of all local authorities respect the TUV as a
defining body and agree with DIN standards.
“The new
Euronorm standard which has been used since 2005 is roughly based on
this DIN standard. All rides are manufactured the same and all
electrical installations are the same regarding standards.”
CK: Do
you face the same challenges and hurdles every time you design a ride,
or do they vary according to the ride? What are these challenges?
KMG: “Every
ride has its own challenges. Depending on the ride there are different
things that cause the challenge. The Tango, for example, has a great
height and has a lot of measures (read: challenges) to secure the riders
safety when power is lost or a failure occurs when the main arm is up in
the air.
“A swing
like the Afterburner will always come to a safe position when drive
power is lost, but the Tango needs some measures and devices to get the
arm down safely.
“The XXL
had different challenges, since a lot of parts were quite large in size
or weight. Parts which could be lifted by hand on the smaller
Afterburner rides, were becoming too heavy on the XXL ride.” Continues...
|